How it Works

Get the most out of HOLLYFY

Discover best practices, guidance, resources and helpful workflows to exponentially accelerate your experience.

Get Started

h

Step 1: Create a Page

Sign up and create a Showcase Page representing your brand or entertainment production.

d

Step 2: Add Listings

Entertainment Creators: choose types of brands in any scene. Learn More ›

Brand Marketers: choose types of entertainment genres or social media formats. 
Learn More ›

Step 3: Launch Page

Simply launch your page with listings and you’ll start getting matched with relevant partners.

U

Step 4: Search

Discover easy integrations that might surprise and benefit you.

Step 5: ShortList Favorites

See a page or listing you like, simply shortlist it and that member will get pinged about your interest.

Login Weekly

for more matches

HOW to:

Launch a Showcase Page

Easy. Simply provide a few details about your brand or entertainment production and HOLLYFY will match you with relevant partners.
Here’s what you’ll need:

  • Brand name (or entertainment title)
  • Category of brand (or genre of entertainment)
  • Image of your logo (or title graphics)
  • Target audience (target market)
  • Listings: types of brand (or entertainment) you want
  • Launch and get matched

HOW TO:

Optimize your Listings

Integration listings, whether you’re an entertainment production or brand marketer, can provide an accelerated solution to your business needs.

  • Choose type of brand (or genre of entertainment)
  • Select approx. price (or budget range)
  • Choose how brand is integrated (featured)
  • Describe details
  • Get matched with partners

Launch a Showcase Page:

Brand Marketers

Best practices, simple tools, effective workflows, and other helpful processes that will exponentially improve your experience.

Launch a Showcase Page

A showcase page has 3 (three) sections:

1) Overview
2) Listings (integration interests)
3) Target Audience (target market)

Learn More » Tap here.

Listings (Integration Interests)

Best practices lead to more effective integrations: 

1) Type of entertainment you want
2) Type of integration (how brand would be featured)
2) Budget range (estimated range you’re willing to spend)
3) Integration details (specific ways your brand should be featured)
4) Products available (number of products you will provide)

Learn More » Tap here.

Negotiating

How to assess the value of a brand integration, structure payments, manage relationships and get the most out of a deal.

Learn More » Tap here.

Payment Processing

How to structure payments to creators that meet your needs and theirs. Reduce the pain points of the process while improving the workflow.

Learn More » Tap here.

Add-Ons

Everyone has different needs. Add features to your account to help you achieve your goals:

1) Add more listings
2) Add concierge service
3) Add page creation help
4) Add on-boarding session
5) Add advertising consultants

…and many more.

Learn More » Tap here.

Entertainment Creators

Best practices, simple tools, effective workflows, and other helpful processes that will exponentially improve your experience.  

Launch a Showcase Page

A showcase page has 3 (three) sections:

1) Overview
2) Listings (integration opportunities)
3) Target Audience.

Learn More » Tap here.

Listings (Integration Opportunities)

Best practices lead to more effective integrations: 

1) Type of brand you want
2) Type of integration (how brand would be featured)
2) Price (estimated)
3) Integration details (specific ways the brand would be featured)
4) Products requested (number of products you need)

Learn More » Tap here.

Negotiating

How to assess the value of a brand integration, structure payments, manage relationships and get the most out of a deal.

Learn More » Tap here.

Payment Processing

How to align payments with advertisers that meet your needs and theirs. Reduce the pain points of the process while improving the workflow.

Learn More » Tap here.

Add-Ons

Everyone has different needs. Add features to your account to help you achieve your goals:

1) Add more listings
2) Add concierge service
3) Add page creation help
4) Add on-boarding session
5) Add advertising consultants

…and many more.

Learn More » Tap here.

HOLLYFY

Search, ShortList, Make Offers or Proposals.

discover

Find collaboration partners for your marketing or production needs.

Define

Make offers. Negotiate terms of the deal, timing, expectations and payments.

Refine

Optimize your Showcase Page and listings to better achieve your goals.

collaborate

Manage tasks to complete an offer or proposal. Dashboard & notifications will assist.

Included for FREE

Helpful Features

Suggested Opportunities

Login weekly to receive matches based on your Showcase Page, listings and audience settings. Reach out to your matches and begin a branded entertainment partnership.

Prospects

Similar to suggested opportunities and matches; prospects give you an insight on the engagement of your showcase page. This can be a helpful tool when looking for potential business arrangements.

w

PRIVATE MESSAGING

We realize not everyone want to share their personal contact information right away. That’s why we provide private messaging between users. Establish a working relationship, communicate, collaborate…

+

NOTIFICATIONS

Updates about matches, opportunities, interested connections, and other notifications will help you stay up to speed even when you’re not logged in. Be sure to keep your email address up-to-date.

Need Help?

Use HOLLYFY helpbot.

Have questions? Need help getting started? Want to know how HOLLYFY works? Find answers to many common questions using our chatbot on Messenger powered by ChatFuel.

FAQ

Your questions answered

For more helpful suggestions, best-practices, optimizations, content guidelines, responsibilites and general knowledge…visit our help center.

What brands are allowed on HOLLYFY?

Almost all types of widely enjoyed brands are allowed on HOLLYFY.

Everything from automotive, beverages, restaurants, apparel, electronics, furniture, food, candy, retail stores, banks, grocery, e-commerce, apps, websites, toys, tools, hardware, equipment, and more.

Learn how to create a Showcase Page »

What is branded entertainment?

sBranded entertainment is quite simply entertainment productions using real world brands as part of their storyline, scenes, set design, props, dialogue, song lyrics, and more.

It is the evolution of content creation and advertising.

Instead of the complex legacy system where skippable commercials interrupt your favorite entertainment, brands simply live inside of the entertainment. Which means, as a viewer, you’ll have more realism in scenes and less need to take a commercial break.

Advertisers win by getting featured in front of attentive audience.

Entertainment creators win by having ad budgets allocated more to the production (and less to middle-men).

What entertainment is allowed on HOLLYFY?

Almost all types of widely enjoyed entertainment is allowed on HOLLYFY.

Everything from movies, streaming TV shows, video games, music videos, song lyrics, Instagram, YouTube, Facebook, LinkedIn, Snapchat, blogs, and more.

We do restrict adult content and other restrictive forms of entertainment however.

For more information, review our Terms of Use.

Learn how to create a Showcase Page »

How do I determine the price of a listing?

Listing price is often best determined by the context of the brand integration (eg/ prominence, screen time, how it’s used, how integral it is to the scene/story, etc) as well as, the size and demographics of the projected audience.

Learn about Payment Processing »

HOLLYFY
BRANDED ENTERTAINMENT PLATFORM
Empower Creators. Elevate Brands.

how-it-works-mdash-hollyfy
Share This