Entertainment Creators   Product Placement     Video Games

Fund Video Game Development with Product Placement

Video game creators (small or large) can fund development with brand integrations and product placement. Console, mobile, online, MMOG, PC, desktop games, VR, AR, metaverse, and more…

Collaborate with advertisers!

fund video games product placement

Fund Video Game Development

Monetize any Object, Location or Dialogue

with In-Game Brand Integrations.

video game producer

Get Matched

with Relevant Brand Advertisers

Machine learning aligns the types of products, locations, signage, apparel and other brands in your scenes with relevant brand advertisers who can fit seamlessly into your existing game play.

Video Games & Brand Integration ›

Learn about A.I. ›

What you can Monetize:

Almost any recognizable brand on-screen in your video game.

Possibilities are endless. If there’s a product or logo in a scene or character dialogue, and your audience aligns with the advertiser’s audience, it probably has value.

Objects in Game

Electronic devices, appliances, tools, phones, food, beverages, sporting goods, car parts…

Storefronts in Game

Restaurants, cafes, hotels, shops, grocery, gas stations, convenience stores,…

Signage in Game

Posters, billboards, neon signs, wall murals,..

Storyline Integration

Contextually relevant to the theme or plot of the game.

Character Apparel

Apparel & Accessories worn by video game characters.

Vehicles in Game

Cars, trucks, ATVs, motorcycles, helicopters, boats, bikes,…

Dialogue

Character or narrator mentioning a brand name.

Interstitial Screens

Similar to commercials; video plays in the scene or as a full screen takeover.

Match with Marketers
who can fund video game development.
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Setup for Success

Select Game Genre 

Choose the genre of your video game.

Audience Matters

Audience size, location and demographics matter to advertisers.

More Listings, More Matches

Select types of brands that appear in game.

How to Start

Create page (entertainment)
Launch a Showcase Page

Attracts advertisers.

 

Learn More  ›

Create listing in your entertainment
Create Listings

Types of brands you'd use.

 

Learn More  ›

matching algorithms
Matching Algorithms

Simplify discovery of relevant partners.

 

Learn More  ›

Payments Your Way

Charge What You Want

You always get to pick your price. Need help? We have tools and services to help you match demand in your market.

Pay Low Fees

We only charge for upgrades, add-ons and nominal transaction fees to process P2P contracts.

Get Paid on Your Terms

Once you agree on the deal, we provide helpful tools, payment processing and task completion features.

dashboard for video game industry

Funding Game
Development is Easy

Connecting with brand marketers is easier than ever. Simply follow these helpful hints to make the most out of your HOLLYFY experience.

1) Login weekly to your HOLLYFY account.

2) Keep your listings up-to-date.

3) ShortList (favorite) brands that interest you.

You’re in Control

Convenient Communication 

If you want to ask questions, negotiate terms or set expectations before working with an advertiser, you can communicate with them in advance using our secure messaging tool.

Your Game, Your Rules

To help set expectations upfront, you can let advertisers know of certain topics, narratives or subjects you won’t do. For example, you may not like smoking and won’t endorse tobacco.

Integration Requirements

You can require that every advertiser provide verification to HOLLYFY before working with you. You’ll also have the opportunity to review integrations in advance or add extra controls over who you want to work with.

FAQ

Your questions answered

For more helpful suggestions, best-practices, optimizations, content guidelines, responsibilities and general knowledge...visit our help center.

Who can be a HOLLYFY creator?

Role-playing games, sports games, mobile games, console games and more have shared on HOLLYFY.

Simply create a Showcase Page with listings.

Price of my listing?

Pricing is important!

More sales occur when prices are shown. This helps advertisers see the value you bring to them. Your content, your audience, how they’re featured…and for what price.

Close more deals.

General rule of thumb; use your audience size, previous engagement metrics, and audience demographics.

(FYI: more attentive viewers, higher the price).

Learn More

Cost for my game?

Signing up for HOLLYFY and launching your production or influencer account is easy.

Micro/nano influencers, try the Basic plan (free).

Managing larger productions, multiple content creations (or, you’re a power user) upgrade to a professional or enterprise account for more features.

Pricing Plans

Can HOLLYFY do the work for me?

HOLLYFY’s concierge service works with you to set your prices for better results.

We can reach out to advertisers on your behalf.

Freeing up time for you to work on game development.

Concierge service makes suggestions, and you can adjust prices any time.

Learn about Concierge Service ›

What is required of game developers?

We ask everyone who uses HOLLYFY for a few pieces of information before they collaborate. This info ensures both parties know who they’re working with, and how to contact each other.

Requirements:
• Full name
• Email address
• Showcase Page with Listings
• Agreement to terms-of-use

Suggested (optional)
• Payment methods
• Two-factor authentication
• Profile picture

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