Marketing Solutions  ›  Future of Marketing

Future of Marketing is Branded Entertainment

Evolution of marketing, media & fintech.
Contextual brand integrations reach engaged audiences while simultaneously elevating brand perception and purchase intent. Once only available to mega-marketers, we’ve decentralized the industry.

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    Future of Marketing Technology

    World has dramatically changed in recent years! That’s certainly an understatement. Technology is changing marketing and advertising at a staggering rate. Many brands, especially smaller ones, are finding it difficult to keep up with new tools of marketing automation, artificial intelligence or even the ever-expanding realm of branded entertainment. There’s also never been a more exciting time to be in marketing. These new technologies, trends, and consumer behaviors are transforming the industry at breakneck speed, creating exponential opportunities for those who are able to keep up — or better still, leap ahead of the curve.

    Harness the influence of entertainment with brand integrations. 

    Entertainment has always influenced the types of apparel worn, vehicles purchased, electronics favored, beverages enjoyed, hotels  visited, food eaten, home decor desired and even the products we buy as gifts for our family.

    Music Videos

    Featured in scenes, on set, worn or used by musicians.

    Song Lyrics

    Get your brand name featured in song lyrics by musicians.

    TV Shows

    Contextually relevant to the theme or plot of the show.

    Brand Mentions

    Character or narrator talking about your brand name or conveying your brand’s message featured in a scene.

    Signage

    Billboards, posters, neon signs, murals, vending machines, table tents, & other signage in scenes.

    Influencer Marketing

    TikTok, Instagram, YouTube, Twitch, podcasts, blogs, posts, videos, metaverse & more to come…

    Movies

    Contextually relevant to the theme or plot of the film.

    Video Games

    In scenes, used by characters, products, worn or as signage.

    Product Placement

    Foreground placement, used by characters, as storefronts or as ambient background.

    Off-screen

    Partnerships inside and outside of on-screen content amplifies effective marketing.

    Collaborate with Content Creators

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    Why Be an Outsider
    When You Can Be an Insider
    Make your brand part of the storyline so nothing can come between you and your audience. Brand integrations in music videos, influencer content, TV shows, movies, video games, and metaverse content generate word-of-mouth in perpetuity. They’re more effective in driving recall, affinity and purchase intent than legacy adverts.

    Next-Gen Marketing Solutions

    Set your budget range

    Choose how much a brand integration is worth for your brand awareness. Need help? We have tools and services to help you meet your advertising objectives.

    Pay low fees

    Our payment processing is fast, efficient and cost-effective. Transparent pricing models charge nominal transaction fees. 

    Negotiate on your terms

    Get matched based on your Showcase page and theirs. We provide helpful tools, payment processing and easy-to-use negotiation features.

    Need help? Managed Service

    Get Started
    Launch a Showcase Page
    Launch a Showcase Page

    Attract content creators to your brand

     

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    Create Listings - advertiser
    Add Listings

    Desired entertainment types

     

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    finding creators
    Explore Content Creators

    Explore brand integration options

     

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    Boost your Brand

    Make offers & complete tasks

     

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    Managed Service

    Hire specialists to manage your advertising objectives. Tell us your goals, timeline, and target market... we'll implement the solutions.

    FAQ

    Your questions answered

    For more helpful suggestions, best-practices, optimizations, content guidelines, responsibilites and general knowledge...visit our help center.

    Do the work for me

    HOLLYFY’s managed service works with you to engage with content creators, coordinate integrations, report on status, achieve positive results.

    We can even reach out to content creators on your behalf; freeing up time for you to work on other initiatives.

    Specialists make the process easy!

    Managed Service ›

    What's a 'Budget Range'?

    Budget range is important.

    This helps creators map their audience size/demographics to your marketing goals.

    The budget and amount you spend on your integration is completely up to you. To help you decide, use audience size, engagement metrics and demographics to rationalize fair pricing. (eg/ demographics + engagement + size = more budget).

    Think of it like buying a house.

    Understanding basic budget parameters leads to reaching objectives faster.

    Choose a plan

    Signing up for HOLLYFY is easy.

    Basic plan (free): startups, entry brands... 

    Professional plan: Mid-size brands, SMBs, regional ad agencies,...

    Enterprise plan: National/International brands, large ad agencies, Fortune 500 companies, managing multiple brands,...

    Pricing Plans

    Helping small businesses

    We've helped thousands of small businesses increase brand awareness.

    Less complicated and more effective than traditional advertising.

    Start by collaborating with influencers who will feature your brand in and drive engagement (to your website/e-commerce, social accounts, Amazon purchases, or storefronts)

    If you need help, try our Managed Service plan.

    Small Business promo codes:

    Email smb@hollyfy.com, subject line: SMB promo codes to receive discount codes

    What is required?

    Got a brand name. You're an advertiser.

    Apparel, automotive, beverages, restaurants, CPG (consumer package goods), electronics, sporting goods, e-commerce, jewelry and many, many more... are just a few of the brands that have already shared on HOLLYFY.

    Marketers & advertisers in numerous industry verticals find branded entertainment a net benefit to drive sales.

    We ask everyone who uses HOLLYFY for a few pieces of information before they collaborate. This info ensures both parties know who they're working with, and how to contact each other.

    Requirements:
    • Create an account (professional profile info)
    • Showcase Page with Listings
    • Agreement to Terms-of-Service

    Suggested (recommended)
    • Two-factor authentication
    • Phone
    • Payment methods
    • Images (header, thumbnail)

    Transform your Marketing
    Next-Gen Marketing
    Reach Attentive Audiences

    Built by industry professionals with intricate insider knowledge of media, marketing, behavioral patterns, entertainment production, lifecycles, sales funnels, and more. You’ll discover new, effective ways to market your brand and boost public perception at scale.

    HOLLYFY
    Collaboration Platform
    Influencer Marketing & Product Placement
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