Premium
Managed Service for Advertisers
Specialist will find content creators, manage integrations, and report on progress.
5-day FREE trial
✪ For advertisers, marketing departments, ad agencies, business owners, and more.
How it Works
Our team does the work for you.
1
Start Free Trial
• Discuss marketing objectives
• Prepare presentation materials
• Desired brand integrations
• Target audience
• Add security deposit
2
We Source
• Music videos
• Influencers
• Movies
• TV shows
• Video games
3
We Negotiate
• Timing & dates
• Review schedule
• Operating budget
• Considerations & requirements
• Terms & agreements
4
Manage Process
• Ship/reimburse products
• Reviews
• Payment remuneration
• Reporting
• Analytics
How Payments Work
3 step process.
1
Security Deposit
• Money-back guarantee
• Typically 30% of budget
• Secure brand integration(s)
• Formal kick-off
• Deliver/Reimburse products
2
Tranche #2
• Typically 30% of budget
• Formal review
• See Operating Budget or ACH & Wire Transfers
3
Tranche #3
• Remainder of budget – 40%
• Final review
• See Operating Budget or ACH & Wire Transfers
Add Security Deposit
Select where your brand will get featured, add security deposit, schedule meeting, specialist will advise additional requirements (operating budget, roadmap, timing, etc.)
Music Video
Get your brand featured in music video(s).
- Provide a security deposit
- Coordinate w/ Specialist
- Discuss requirements, timing, considerations
Add Security Deposit
Influencers
Get your brand featured by influencers.
- Provide an initial budget
- Coordinate w/ Specialist
- Discuss requirements, timing, considerations
Add Security Deposit
Movie
Get your brand featured in movie(s).
- Provide a security deposit
- Coordinate w/ Specialist
- Discuss requirements, timing, considerations
Add Security Deposit
TV Show
Get your brand featured in TV shows/series.
- Provide a security deposit
- Coordinate w/ Specialist
- Discuss requirements, timing, considerations
Add Security Deposit
Operating Budget
After your security deposit / down payment, apply an operating budget used by your integration specialist to pay content creators / entertainment productions.
Add Funds
ACH & Wire Transfers
Transactions in excess of $10,000 USD may require bank-to-bank transfers using ACH transactions or Wire Transfers. Follow the link below to view more details.Â
Large Transactions
Customer Portal
Access your customer portal to manage subscription payments and other related payments.
Access Portal
Onboard
Your specialist will onboard to your process. Share your objectives, goals, KPIs, and other marketing requirements. Assign a primary point-of-contact in your organization who who can sign-off on deliverables.
Add Security Deposit
Select the type of content creator(s) who feature your brand: music videos, influencers, movie/TV shows, etc. Discuss other parameters, such as genre or social format, with your dedicated specialist.
Add Operating Budget
Define your operating budget below (pass-thru integration cost). This is the amount that will be paid to content creators. Your specialist will recommend how to effectively use your budget. Content creators vary in cost. Add Budget
Status Reviews
Review meetings to coordinate integration options, where to ship (or reimburse), necessary contracts, timing, deliverables, expectations, operating budget, flex spending, and other imperatives.
Context
CPM
Traditional media buy.
CPM is a simple formula of ([total ad spend]/[total impressions]) x 1000.
CPM = (cost per thousand impressions)
CCPM
Comprehensive media buy.
The formula for complete CPM is ([all costs of production and ad buys]/[total impressions]) x 1000.
Example
$300,000 in production/talent costs, $50,000 in agency fees, and $50,000 media buy at for $5 CPM.
10,000,000 impressions purchased now have a CCPM of $40.00. (eight times the amount created by a CPM-only view)
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